Under Armour confirms plans to invest $100M in Mt. Juliet, create 1,500 jobs


Cracker Barrel will soon be surpassed as the largest private employer in Wilson County.

Under Armour today confirmed its decision to build a massive distribution facility in Mt. Juliet, bringing 1,500 new jobs to the area over five years.

The facility represents a more than $100 million investment for the Baltimore-based sports apparel company.

According to a news release, the center is set to open in early 2016. It is the company’s third U.S. distribution center.

In July, Nashville Business Journal reported that Under Armour had narrowed its search to three locations: Atlanta, Greenville, S.C. and Mt. Juliet. Last week, sources indicated Mt. Juliet had emerged as the front-runner to land the project.

The Nashville Business Journal reported that Under Armour had been exploring locations for up to 2 million square feet of space; the facility announced today will total 1 million square feet.

Under Armour’s arrival in Mt. Juliet will make it the largest private employer in Wilson County, ahead of Lebanon-based Cracker Barrel’s 1,000 employees, according to Nashville Business Journal research.

“Under Armour’s mission is to make all athletes better, and that begins by building a great team and providing best in class service for our customers,” Under Armour COO and President of Product Kip Fulks said in a news release. “We take immense pride in partnering with Gov. [Bill] Haslam, [Economic and Community Development Commissioner Bill] Hagerty, and the many other state and local officials who have joined our commitment to this mission and who have worked tirelessly to establish the ideal business climate in which everyone can flourish.”

In a news release, Haslam called today’s announcement “the beginning of a long and mutually beneficial relationship,” adding that he looked “forward to the development resulting from this exciting new project.”

Wilson County has approved a seven-year payments in lieu of taxes (PILOT) deal for the project, totaling just more than $6 million, according to G.C. Hixson, the executive director of the Wilson County Joint Economic & Community Development Board.

Under Armour will get a full tax abatement on the land and building during the seven year span, while the county will collect around 15 percent on personal property, Hixson said.

Details on state incentives were not immediately available.

Under Armour currently owns and operates two distribution hubs, one in California and another in its home state of Maryland. Based on regulatory filings, the company employs nearly 8,000 people, including 970 at its distribution sites.

The company’s largest customers are the retail chains Dick’s Sporting Goods and The Sports Authority, according to the filings.


Source: http://www.bizjournals.com/nashville/blog/2014/10/under-armour-confirms-plans-to-invest-100m-in-mt.html?page=all